Clean Cuts Interactive

Sonar —
First-pass triage, #not a pitch generator.

Qualify a prospect. Get one verdict and a drafted response. Sonar decides. It doesn't hand the question back.

Clean Cuts Interactive 01 / 08
The problem

Studios hit your inbox every week. Most aren't right. Screening them by hand takes time you don't have.

Wrong genre. No funding. Wrong moment. A generic AI writes a confident paragraph about all of them anyway.

Clean Cuts Interactive 02 / 08
The duel

Same prompt. Two answers.

Generic AI
"Northwind Studios looks like a strong fit. They're an indie action-adventure studio with a recent title and an active team. We recommend reaching out to explore a partnership."
Sonar
DECLINE.
No funding from any source detected — publisher, raise, or revenue. Can't hire on normal terms.
Score: 58/107 · funding 0 · audio gap 22 · genre 10 · active dev 12
Sonar doesn't profile studios. It screens them.
Clean Cuts Interactive 03 / 08
What it decides

One verdict, every time.

Pursue
Qualified fit, catalyst present. Email drafted and ready to send.
Nurture
Watchlist. Ping on a ship date, audio job post, or a warm reason to reconnect.
Decline
Brief. Professional. Done. No fabrication, no false signal.
Flag
One question a human needs to call. Sonar names it; it doesn't guess past it.
Clean Cuts Interactive 04 / 08
The decision math

Every verdict is traceable.

107
points. Fit score, not a vibe check. Funding is the gating cluster — 30 pts alone.
Funding (gating)
30 pts
Audio gap
22 pts
Active dev
12 pts
Genre fit
10 pts
Platform
10 pts

Output record pastes straight into col-15 of the MASTER sheet — action + warm intro first, score breakdown supporting.

Clean Cuts Interactive 05 / 08
A committed run

Not a demo. A real decision.

PURSUE · primary-vendor
Action:    Email Dana Reyes (Exec Producer) — October ship date, no audio team yet.
The in:    Warm — Dana Reyes, met at GDC 2025 (CRM).
Score:     69/107 · Tier 2 — audio gap 22, active dev 12, horror/narrative 10; PURSUE via live catalyst.
Catalyst:  project — announced October ship window.

Six worked decisions in examples.md — one per verdict, plus a not-found failure. Fire the prompt, get the same output.

Clean Cuts Interactive 06 / 08
Why this build

Built by the person running the workflow.

CCI does BD the same way Sonar does — relationship-driven, ICP-disciplined, no cold-spray. This is the operator built for the workflow I'm already running. Then Shipper — the launch operator built the same day — dogfooded it and produced this deck.

Clean Cuts Interactive 07 / 08
Get Sonar

Drop it in a project. Start qualifying.

github.com/rocleemusic/sonar-operator

Swap the rubric, catalog, and ICP for your own. The verdict logic carries over unchanged.

Clean Cuts Interactive 08 / 08